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JÖRD

Client:

Jörd, Arla

Year:

2020

Emplacement

Denmark, UK, Sweden

Role

Concept provider
Art Direction

Product Launch Campaigns for JÖRD, Oat Drink

To introduce JÖRD, a new oat-based alternative to milk, we developed a multi-channel campaign including two commercials (brand-led and product-led), social content, and outdoor posters.

The creative idea was inspired by the brand’s core promise: unlike milk, oat drink feels lighter, fueling you with the energy to embrace every side of who you are.

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